Simple, transparent pricing

Pricing — Free, $9.99/mo, or $59.99/yr

A free plan with no expiration — 3 meal scans and 5 AI coach messages per day, all features included. Enough for most users. Upgrade to Premium for unlimited everything. iOS & Android.

4.8 from 2,500+ ratings · #1 on the foodvision-bench accuracy benchmark

Free Plan

$0/forever

No expiration · No card required

  • 3 meal photo scans per day
  • 5 AI coach messages per day
  • All features included, no restrictions
  • Adaptive calorie algorithm
  • USDA & Open Food Facts databases
  • 82+ micronutrients · Apple Health · Google Health Connect
Download on App Store Get on Google Play

Premium Monthly

$9.99/month

Cancel anytime · 3-day free trial for new users

  • Unlimited meal photo scans
  • Unlimited AI coach messages
  • All features (same as Free, no limits)
  • Adaptive calorie algorithm
  • USDA & Open Food Facts databases
  • 82+ micronutrients tracked
Start Free Trial 3-day trial included; then $9.99/month
Best Value · Save 50%

Premium Annual

$59.99/year

$5.00/month equivalent · 3-day free trial

  • Everything in Premium Monthly
  • Unlimited scans & coach messages
  • 50% savings vs paying monthly
  • One charge, full year of access
  • Priority support response
  • Cancel anytime, refunds per store policy
Start Free Trial 3-day trial included; then $59.99/year
#1 on foodvision-bench accuracy
4.8★ across 2,500+ ratings
USDA + Open Food Facts data
iOS & Android · Apple Health · Google Health Connect

What every plan includes

AI photo recognition

Snap a meal, get instant calories & macros. Ranked #1 on the foodvision-bench benchmark.

Adaptive calorie algorithm

Targets recalibrate from your real intake and weight trend — no static TDEE drift.

Personal AI coach

Conversational guidance that uses your actual data, not generic tips.

Verified databases

USDA FoodData Central + 2.3M+ Open Food Facts barcode products.

82+ micronutrients

Full nutritional picture, not just calories and macros.

Multi-language

English and Spanish support across the app and the AI coach.

Pricing FAQ

Is PlateLens free?

Yes. The Free plan has no expiration and includes 3 meal photo scans per day, 5 AI coach messages per day, and full access to every feature — enough for most users. Premium is optional and removes those daily limits.

How much does PlateLens cost?

Three options: Free forever (3 scans + 5 coach messages per day), Premium Monthly at $9.99 (unlimited everything), Premium Annual at $59.99/year (unlimited everything, saves ~50% versus monthly). Both Premium tiers include a 3-day free trial for new users.

What are the limits of the Free plan?

3 meal photo scans and 5 AI coach messages every day. Every other feature — adaptive algorithm, barcode scanner, USDA + Open Food Facts databases, macros and 82+ micronutrients, Apple Health and Google Health Connect — is fully available with no restriction.

Can I cancel my PlateLens subscription anytime?

Yes. Cancel from your Apple ID or Google Play account at any time. You keep access until the end of the current billing period. After Premium ends you continue on the Free plan with no data loss.

Is there a lifetime plan?

No. The options are the Free plan (no expiration), Premium Monthly at $9.99, and Premium Annual at $59.99.

Where do I subscribe?

Subscriptions are processed inside the PlateLens app via App Store (iOS) or Google Play (Android). Download free, start with the Free plan immediately, and upgrade to Premium from within the app when you want unlimited scans and coach messages.